We had today small presentation regarding mobile Internet and advertising within workshop during Web Fest ‘09.
Here it is.
Things jus t got a bit complex…
By Michael Lebowitz (http://lebowitz.net/advertising-in-2009-via-plnnrz) – Big Spaceship
We are not late.
We just found the right way to do it.
One stop boutique for Integrated marketing communication.
We give max to every client. Period.
Turn on all those small tweaks that move web site up the SEO ladder. Google Analytics is a must, follow up of performance long after client moves or disappears is always present.
Analysis before any major move to serious investment is crucial, in order to save client and our time with resources.
This can eat time but at the end of the day, meaningful site (which makes money) is preferred. Site that just sits there doing nothing is waste of time and creativity.
Let’s share some time together. We add value.
Stand out of Crowd / by Paul Likes Pics
If you come to our office or invite us to come to your premise, you can expect serious business.
In order for this not to look like an advertisement, expect us to bring nasty questions to your doors. We are interested into business that brings value to client.
We go after success and bring into our engagement full force. We are in business that brings more money to your desk and hefty lot on ours. And we will listen to your idea.
Sometimes we deliver ideas that got used by clients without any remuneration. That is not OK and we tend to speak about it. Even with lawyers.
Welcome
Some random big car in front of office
In the last days in the neighborhood where our office is situated, we notice some really big, really expensive cars.
For these guys, you can really say, size does matter.
We remembered one potential client, from the hood, with really, really BIG idea.
The idea was so huge, that involved serious transcoding – lasting months, storage space – that can be handled only by CDN, and bandwidth comparable to Amazon or Google pipeline.
Anyway, the idea was BIG (notice was), and can produce significant money if implemented properly with carefully calculated steps with serious Project Manager and hard core coders.
The value of operational cost for first 6 months, just running the business was approximately as the value of the car he was driving.
This drove potential client away from us.
Now, I can just perceive the moment when wake up call came and potential client realized that start-up costs are expensive as his own car. Quality is expensive, which is true. Size is expensive too.
So, with the balance of size and quality you can start slowly and carefully build up your business, offline or online, using really smart people.
Dogs Playin Cards, A Friend In Need - Cassius Marcellus Coolidge
Would they let you play with old dogs in their own game? I bet not.
Through numerous personal encounters or meetings with people significantly older than myself, it seems that discussion about (real) money is just out of question.
Old dogs speak about costs of living, but ignore youngsters possibility to talk/discuss serious money.
Game is about high stakes, where your resources are on max and utilization is at its top. The dogs hold the cards and multiple aces. Coming to table means that you have something dogs really need.
In their world, dogs just have enough and everything is seen through money, which they hold. The rules revolve around dogs “elderly” right to manipulate and consume resources you desperately need. Calmly, you stand by the table and present the idea.
They really need your offer. Or they simply need amusement and are intrigued by idea. So, dogs are in need.
You play on the game of greed. You simply know what is necessary in means of financing, to support the idea. But, before placing the risk think of overheads and risk of some misfortune (sick days, change of team players). You have to include those. Then think about your greed vs. need of dogs. Greed wins over need, but with very elegant placement before dogs.
You just CAN NOT talk about money. Let me explain. It is God given right of elder dogs to discuss money. You can not. And that is pure fact.
If their need is strong they will swallow and you will win.
Want to be top dog? Ignore yada-yada talk. Push your direction and show personality. If you do not stand up to yourself, dogs certainly wont.
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